Privacy Policy

This privacy policy describes the privacy practices for the Web sites operated by SLON, INC. («SLON, INC») (hereinafter «Web site» if singular, or, «Web sites» if more than one SLON, INC site is referred to).


We gather two types of information:

(1) personally identifiable information that you supply voluntarily when you register for interactive services, order other products or services, or enter certain other areas of our Web sites as noted below in this Privacy Policy

(2) aggregate tracking and site usage information that we gather automatically as you access our Web sites.

Your provision to us of any information through our Web sites, or through other sites that link to our Web sites, is deemed your agreement to this Privacy Policy. It is our policy to use the personally identifiable information we acquire at our Web sites for internal business uses only and to provide content, products and services to you that you value and request.

We do not authorize the use of your personal information by any third party (other than SLON, INC business services providers discussed in the next section or, under exceptional conditions as described under «Legal Matters» below). We operate and maintain a variety of online security measures to safeguard and keep your information private.

Personally Identifiable Information You Provide to Us

Anyone can access our Web sites, but there are certain areas and services that require registration or provision of certain personal information if accessed, such as by way of example: making online purchases, signing up for email newsletters, promotions, contests, sweepstakes or special offers or participating in reader surveys.

If you choose to make a purchase or use such areas, we will ask for certain personally identifiable information, which may include name, mailing address, valid email address and other personal information. Based upon the personally identifiable information you provide us at registration, we may send you a welcoming email to verify your username and password. We will also communicate with you in response to your inquiries, regarding any information or services you request, and to manage your «account». We will communicate with you by e-mail or other method as directed by you. If you decline to supply or maintain with us certain information while using our Web sites, understand that you may not be able to use or participate in some or all of the features offered through the Web sites.

We strive to keep all personal information (such as your name or email address) that you voluntarily provide us private. We do not authorize your personal information to be shared with third parties without your consent. Certain information supplied by you to our Web sites may be password-protected, and you should take all necessary measures to protect the secrecy of your password. If you use a computer in a public place or share a computer with others, remember to log out/sign out and close your browser window when you finish accessing our Website in order to prevent others from accessing your personal information. You are solely responsible for the control and use of each password you create.

From time to time, we may obtain email addresses from third party commercial sources to be used for promotional purposes. You may opt out of receiving any messages from us in the future by either clicking the appropriate box, radio button or link in the email message received, or by contacting us as instructed at the end of this Privacy Policy.

Aggregate Information that is Automatically Collected

We also collect and store information that is generated automatically as you navigate through our Web sites.

For example, to enhance your experience on our Websites, we use a standard feature found in browser software called a «cookie». Cookies are small files that your web browser places on your hard drive for record-keeping purposes. By showing how and when visitors use the Web site, cookies help us track user trends and patterns. They also prevent you from having to re-enter your preferences on certain areas of the Website where you have entered preference information before. SLON, INC also may use pixel tags (single-pixel image files also known as transparent GIFs, clear GIFs or web beacons) to access cookies and to count users who visit the Web site or open our HTML-formatted email messages. The information that is collected through the use of these image files is not personally identifiable and is used only to track responses to our advertising and promotional efforts.

Another example of information that we automatically collect as you navigate our Web sites is information in «log files» about your computer’s connection to the Internet such as a user’s IP address (the number assigned automatically to your computer whenever you use the Internet), length of time spent on the Web sites, and the pages accessed during each visit to the Web sites. We use this information to analyze trends, administer the site, track user movement on the Web sites, and gather broad demographic information for aggregate use. IP addresses are not linked to personally identifiable information except if necessary to provide certain premium content or services for which you have registered.

In general, aggregate information allows us to improve the delivery of our web pages to you and to measure traffic on the Web sites.

In addition, third party advertisers or third party ad servers that place and present advertising on the Web site also may collect information from you via cookies, pixel tags or similar technologies. These third party advertisers and ad servers may use the information they collect to help present their advertisements, to help measure and research the advertisements’ effectiveness, or for other uses.

Please be aware that we are not responsible for the privacy practices of such other sites. We encourage users to be aware that when they leave our Websites for another site, even if through a link, they should read the privacy policies of each and every web site that collects personally identifiable information. The provision of external links to other Websites is a common practice on the Internet and it in no way indicates that we have any responsibility or control over the linked company, its products, services, or Web site.

Legal Matters

Notwithstanding any other term or conclusion of any third party Privacy Policy, we reserve the right to comply with the law and release information concerning any user of our sites or services when we have grounds to believe that:

(i) the user is in violation of our Terms of Use or other published guidelines or is engaged in any illegal activity,

(ii) to release information in response to court and governmental orders, other enforceable requests from government entities, civil subpoenas, discovery requests and otherwise as required by law;

(iii) we believe in good faith that such release is required to protect the rights, property, safety or security of SLON, INC, any of our users or the public,

(iv) to respond to an emergency.

In the event of a change of control of SLON, INC (such as through a merger, sale, assignment or liquidation of the business entity, or any of its properties, assets or equity) or, in the event of a direct or indirect sale of any of its publishing properties and/or its Web sites, personal information of users of the affected Websites in our possession will be transferred to the new owner/successor. We are not obligated to notify Web site users of any such transaction.

You may always change or delete your information or opt out by contacting us as provided below, or if the acquirer posts a new Privacy Policy with new contact information, you may change or delete your information or opt out by following any new instructions that are posted.


To opt out of further email communications from us, just click on the «opt out» controls in the email, or contact us as instructed at the end of this Privacy Policy. We may need up to 30 days to assure compliance with your request.

To change your personal information that you have provided us, please contact us as instructed at the end of this Privacy Policy.


We have put in place security hardware, software and software update and network scanning procedures designed to safeguard and secure the information under our control and follow generally accepted industry standards. We work with third party service providers and vendors that use encryption and authentication to maintain the confidentiality of your personal information. If stored, we house personal information on systems behind firewalls that are only accessible to limited personnel.

Any employees with access to personally-identifying information are required to protect this information in a manner that is consistent with this Privacy Policy and may not use the information for any purpose other than to carry out the services they are performing for SLON, INC. These individuals may be subject to discipline, including termination and criminal prosecution, if they fail to meet these obligations.

Although we will exercise high levels of care in providing secure transmission of information between your computer and our servers and in storing that information on our systems, no method of transmission over the Internet, or of electronic storage, is 100% secure. As such, we cannot ensure or otherwise guarantee the security of information transmitted to us over the Internet.


We may modify this privacy policy at any time, so please review it frequently. We will post any changes to the privacy policy on the Web sites, but we have no other obligation to notify you of such changes. We indicate the date of the current version of this privacy policy below, so you know when it was last updated.

Any changes will affect all of the information we have previously collected from you, as well as the information we collect after such changes, and may include without limitation additional uses or disclosures of your information. If any of the changes represent a material change that expands our use of personal information, the changes will be posted in advance of taking effect.

We may post a prompt on the homepage of our site for users to review the new privacy policy but are not required to do so. If you object to the changes, please contact us as provided below and we will remove your information that we previously collected. However, your subsequent provision of information to us through any of our Web sites is deemed your agreement to use of that information in accordance with the then-current privacy policy.


If you have any questions about this Privacy Policy or you wish to make changes to your personal information or remove yourself from our database, please contact us in one of the following ways:

Email us at: and insert only the words «Re: Privacy Policy» in the subject line header of the email.

Version: June 3, 2019